Nicholas Santaniello

NICHOLAS SANTANIELLO
Business professional and freelance digital marketing consultant with 15+ years experience in B2C and B2B markets and technology

Freelance Work Professional Experience
VENUS MARS PROJECT
An original, high-energy, power pop/rock band with a unique sound from two skillful musicians of diverse melodic backgrounds.

My Work Website
PETER TENTINDO
Professional guitarist, vocalist, keyboardist, singer, songwriter, studio musician, and recording artist from Boston.

My Work Website
VANESSA O’BRIEN
British-American mountain climber, explorer, public speaker, former business executive, and Guinness World Record holder for mountaineering.

My Work Website
BC MEDIA PRODUCTIONS
Award winning videos and production services for ad agencies and brands. Works with top brands like Nike, Verizon, and more.

My Work Website
L.S. KILROY
Award-winning author from Boston. Her debut novel, The Vitruvian Heir, won a Cygnus Award for Science and Speculative Fiction and first-place in the 2016 New England Book Show.

My Work Website
LINDSAY JAMES
Up and coming country music singer and songwriter from Nashville, TN.

My Work Website
PHOENIX PRODUCTIONS
Elite production company providing services in entertainment, photography, videography, lighting & decor, and event planning.

My Work Website
0600 CONDITIONING
Unique gym and bootcamp offering personal training, obstacle course training, running coaching, triathlon training, and more.

My Work Website
BEACON HILL WOMEN’S FORUM
Non-profit, nonpartisan women’s group that helps build community and connect, inspire, and enjoy each other.

My Work Website
ASPIRING ALLIANCE
Consortium of altruistic, like-minded individuals who believe in a common goal: help inspired, benevolent people achieve their top life goals.

My Work Website

Marketing Professional & Creative Consultant

I’m a dynamic marketing professional who’s passionate about helping organizations tell a powerful brand story through the creation and implementation of robust, results-driven digital marketing strategies.

My innovative thinking, analytical skills, positive attitude, and disciplined work ethic have bolstered the companies, musicians, and non-profit organizations I’ve worked with, providing the visionary guidance & tools that enabled them to exceed their goals.

I’ve been fortunate to work in senior manager and director-level marketing roles for vastly different industries – Financial Services and Arts & Entertainment.

Working in such distinct environments has afforded me a unique set of skills and experiences I am able to utilize across all my professional and freelancing work.

Corporate Experience
15+ years working as a Senior Marketing Manager or Director of Marketing in two of the largest financial institutions in the nation, Fidelity Investments and John Hancock (Manulife Corporation)

Expertise in strategy and execution of digital marketing campaigns, brand building through social media, mobile, & web, analytic reporting, SEO, online advertising, thought leadership content development, and project management.
Freelance Experience
10+ years as a freelance consultant for a variety of musicians, media professionals, small businesses, and non-profit organizations.

Expertise in areas of marketing strategy, paid media & advertising, web design & development, social media engagement, video production, graphic design, web analytics, PR, and more.
Skills
MARKETING: Digital Marketing, Social Media Marketing, Geo-Mobile Marketing, Blog & Microblog Writing, Project Management, Webinars/Webcasts, Search Advertising, Display & Native Advertising, Social Advertising

WEB & MEDIA: Web Design & Development, HTML/CSS, SEO/SEM, Wireframe Design, Agile Software Development, Google AdWords & DoubleClick, Facebook Ad Manager, Video Editing, Audio Mixing

CAMPAIGN MANAGEMENT: Adobe Analytics, Google Analytics, Tableau, Silverpop, Adobe Campaign, Hubspot, Constant Contact, Mail Chimp, LinkedIn Sales Navigator

CONTENT MANAGEMENT: WordPress, Autonomy Teamsite, Microsoft Sharepoint, Ektron, Spredfast, Actiance Socialite, Salesforce Marketing Cloud, Hootsuite, LinkedIn Elevate

DESIGN: Graphic Design, UX & UI Design, Information Architecture, Responsive Design, Adobe Creative Suite, Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Adobe Premiere

OFFICE & PRODUCTIVITY: Microsoft Office, Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Microsoft Project, Skype & GoToMeeting, Google Docs, Cloud & FTP, CA Agile (Rally)